Sales Enablement made simple.
Our mission
Our goal is to empower our clients with Sales Enablement software that is easy to use, simple to set up, and is of excellent value for money.
We listen to our clients and respond with software that meets their exact needs.
We’ve isolated four fundamental needs shared by all Sales and Marketing teams and addressed them in the simplest and most efficient way:
Single source of truth.
To ensure that all documents, materials or web-based tools are available from within a single mobile application.
Content delivery
To ensure that the content created by the marketing team is delivered to the sales team.
Content Presentation.
To ensure that the presentation of content is straightforward, elegant and branded.
Measure.
To understand how the content is used and lay the foundation for it’s continuous improvement.
Founders
Kiki Anku, co-founder, CEO.
Before starting Crescendo, Kiki led the Customer Success and Product teams at Taptera. Kiki joined Taptera from Apple, where he spent 8 years building successful support teams in London and California.
Filip Witkowski, co-founder, COO
Filip co-founded Crescendo after leaving Taptera, where he built and led the delivery team of designers, developers and testers. Formerly Filip spent 8 year at pharma giants Hoffmann La-Roche and Genentech where he had a successful career track from .NET developer to manager of a 100+ fte technical department.
