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Sales enablement tools, technology, trends and latest news

How sales enablement tools improve sales in the agriculture industry?

  In a world threatened by ecocide, scarcity of drinking water, or food wasted in some parts of the world and scarce in others, modern agriculture plays an extremely important role. Add to this the need to find new ways to grow crops due to climate change-induced unpredictable weather and lack of space, the growing number […]

How Data Tools Help Your Sales Grow

If you’re looking to improve sales, there are many ways to refine your strategies further. Business intelligence or BI tools can help you leverage the power of sales analytics data. This can result in a data-driven approach that can consistently grow sales. Making sense of the data you gather from your customers can power your […]

How to create an effective sales enablement content strategy?

Today's world of marketing and sales does not exist without advertising, and no sales representative, not even the most qualified one, will succeed if their company is not present online in the appropriate manner. Given this need to use sales enablement content in every sector, more and more managers and entrepreneurs are starting to create […]

Five types of sales enablement content proven to be effective.

Back in the day, most businesses perceived sales content as something extra. Something to be used only in certain phases of the buyer's path. Today, an increasing number of successful companies employ suitably qualified sales enablement managers who are aware of the key role that valuable content plays at every stage of the sales funnel. […]

What is the Sales Enablement Society?

Have you ever heard of a sales support society? Maybe you've heard of it, but aren't sure what it is and what is it involved in? Or perhaps you considered joining this organisation, but are still hesitant? Fortunately, anyone experiencing any of the above will find this post useful! We'll cover everything about the Sales […]

Tools of Selling That Will Benefit Your Sales Team

In the era of the Internet, online sales and Covid restrictions, the world of sales has undergone a true revolution! Traditional methods and tools of selling have become obsolete, and replaced by technologically advanced selling tools which accelerate, improve and facilitate all promotional and sales processes.     The market for modern tools of selling […]

Best Presentation Software for a Conference or Trade Show

What would the business world be without the presentation of products and services? In the past, presentations involved the need to get to the customer, the laborious task of inventing new ways of presenting and the need to creatively devise new forms of visual communication. And what does presenting look like today? Of course, it […]

What sales enablement software your team will need in 2022?

Anyone interested in b2b marketing, b2b sales, or simply running a sales team knows that, nowadays, the use of sales enablement tools becomes a necessity. Apart from the constantly intensifying competition, and the development of sales enablement software, one of the main reasons for this is the improved customer awareness. Modern users are better informed […]

Who is Sales Enablement Manager – top 5 things to know.

We are all familiar with the concept of sales manager, a role responsible for the sale of goods or services offered by the enterprise or company. Sales manager is usually responsible for managing a sales team, preparing strategies and sales schemes, as well as managing promotional activities. Their duties include market analysis and working with […]

5 Sales Tools to Consider in 2022

Nowadays, when almost all business activities have been transferred to the online environment, the latest knowledge in marketing and advertising technology can determine the proverbial "to be or not to be" for many companies.

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Crescendo is a Mobile Sales Enablement tool, designed to ensure that all documents, materials or web-based tools are available from within a single mobile application.

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